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Minimie, the popular noodle and chin chin brand, has announced Nigerian comedian Bright Okpocha, also known as Basketmouth, as its first-ever brand ambassador.
The announcement came after the company teased fans on Instagram with a silhouette of the comedian on stage.
According to a representative of Minimie, the appointment of Basketmouth as the brand ambassador presents an opportunity for the brand to connect with its consumers and fans in an entertaining manner.
The partnership is expected to demonstrate Minimie’s support for the fast-evolving multi-billion-naira industry in Nigeria and leverage Basketmouth’s popularity and position in the comedy industry.
This article was updated 1 month ago
