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Euro 2024 boasts a substantial prize pot totaling €331 million (£278 million), which will be distributed among the 24 participating teams based on their performance in the tournament.
Each team is guaranteed €9.25 million (£7.8 million) simply for participating, amounting to a total of €222 million (£189.7 million) for all teams combined.
Teams earn additional sums based on their progress in the competition: €1 million (£800,000) for each group stage win and €500,000 (£421,639) for each draw.
Qualifying for the Round of 16 brings in €1.5 million (£1.26 million), while reaching the quarterfinals increases the payout to €2.5 million (£2.1 million).
Semi-finalists receive €4 million (£3.3 million), the runner-up gets €5 million (£4.2 million), and the champion takes home €8 million (£6.7 million).
The prize money for Euro 2024 reflects a significant increase compared to previous tournaments and underscores the event’s financial success.
Funding comes primarily from media rights sales, global sponsorships, and revenue from ticket sales, hospitality, and licensing.
Media rights alone are projected to exceed €1.135 billion (£900 million), surpassing Euro 2020’s figures.
Euro 2024 has set new records in fan engagement, with over 50 million ticket requests during the application phases, making it the most sought-after European Championship to date.
The combination of high viewership and strong ticket demand highlights the tournament’s popularity and economic impact, reinforcing its status as a premier event in European football.
This article was updated 1 month ago
